Essential Magento PIM Integrations

Jane Vyshnova
3 min readJun 8, 2021

Product-related data management can be a painstaking process, especially when a company handles a large range of products. Therefore, to have a well-structured product catalog, centralize data, and provide a brag-worthy customer experience, after all, it’s necessary to integrate your web store with PIM.

PIM stands for product information management. It is a methodology of combining all product information into one complex management system and distributing this data through various sales channels and other store-related software.

Read more: What Is PIM and Why Your Magento Store Needs It

Key PIM Features

PIM systems deliver exceptional business opportunities, including:

  • Seamless data import;
  • Tracking data by a channel;
  • Possibility to edit your products in bulk;
  • Digital asset management to transform your data in accordance with a given channel;
  • Content analytics;
  • Localization tools to tailor your product data to a certain location, etc.

Best Magento PIM Software

PIM is a must-have solution for any Magento store, and here is why.

Magento is one of the most reliable e-commerce systems, which possesses capabilities for businesses to enter global markets rapidly, and PIM integration will only serve to achieve this goal even faster.

Another reason is that Magento allows merchants to launch multiple storefronts with a single product catalog. With PIM integration it’s possible to ascertain synchronous user experience due to a centralized product repository.

Here is the list of top PIM software to integrate your Magento store with:

Akeneo

This open-source PIM solution aims to collect, centralize and spread product information, making team collaboration more consistent and efficient.

The software can be easily integrated with other e-commerce systems and customized in alignment with specific business requirements.

Pimcore

It is the only open-source PIM system that comes with integrated capabilities for master data management, product information management, and digital asset management.

With this software, Magento-based store owners have the ability to automate manual input and routine operations and enhance their omnichannel experience.

Oracle

Oracle PIM allows collecting and processing product data from various third-party sources and offers sellers enhanced control over information, so they can modify content and share it within business infrastructure in a more accurate manner.

Hybris

This e-commerce PIM platform can be adapted to any niche industry. It enables a simplified and highly secure approach to data management by means of automated data import, flexibility to enrich product information, powerful search features, and end-to-end security support.

Other Hybris advantages include bulk data upload, easy integration, internationalization, ability to track product data lifecycle via different workflows.

BlueStone

This is a perfect choice for businesses that put their omnichannel strategy as a priority. BlueStone makes it easy to spread product information across multiple market channels, third-party applications, and trading partners.

Conclusion

Indeed, the importance of Magento PIM integration is undeniable. Such a move will let online business owners look differently at their product information management processes and expand their product catalog continuously and without limits.

Hopefully, the modern e-commerce market is rich in robust PIM software that can help Magento store owners to improve their business experience.

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Jane Vyshnova

CEO & Founder at Dinarys GmbH | We help to grow 🚀e-commerce business & establish infrastructure 🔥